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Creative, considered and community-centred marketing.
We’ve got a bone to pick with the current status quo and believe marketing has a lot to answer for in terms of social impact, from privacy and consumerism to body image and mental health. To name but a few.
We believe there is a better way of doing things. A mindful marketing strategy that is effective and ethical, while supporting the media platforms your audience actually ‘like’ and building genuine, engaged communities around your brand. As opposed to just relying on the tech giants to do the dirty work and sending your media spend into the Metaverse.
To achieve this, we enlist a range of marketing masterminds, artists and pirates that together create effective, inspiring, challenging and entertaining ads that sometimes look nothing like ads, while our extended family of film production companies and PR specialists partner up to add their specialist touch.
We use your marketing dollar for good, working with trusted global partners and local platforms that operate with integrity.
We advertise via ethical outfits our audience know, love and trust, favouring New Zealand and independently owned. Whether it’s radio, print or digital, we believe we have the ability to keep local news alive through our advertising spend.
We aim to foster real communities that are undeniably relevant to the brands we work with, developing strategic and creative campaign platforms that drive positive cultural influence.
We consider and minimise the carbon footprint and community impact of any advertising campaign at conception stage.
We use your marketing dollar for good, working with trusted global partners and local platforms that operate with integrity.
We advertise via ethical outfits our audience know, love and trust, favouring New Zealand and independently owned. Whether it’s radio, print or digital, we believe we have the ability to keep local news alive through our advertising spend.
We aim to foster real communities that are undeniably relevant to the brands we work with, developing strategic and creative campaign platforms that drive positive cultural influence.
We consider and minimise the carbon footprint and community impact of any advertising campaign at conception stage.
